Description
AI Without the Hype: What's Real, What's Risky, What Actually Works
Join us to learn about:
How deepfakes, synthetic voices, and AI‑powered scams actually work (and how to stay safe!).
What AI means for identity theft today, both major and “minor” forms that criminals are after.
Whether Generative AI tools, like Microsoft Copilot, are safe in a business environment.
Practical ways you can use AI today to save time, boost productivity, and strengthen security.
How to protect sensitive information on electronic products and where to safely & securely dispose of laptops, external hard drives, scanners/printers & other specialized equipment.
Tuesday, April 21st @ 3:30pm-6:00pm
Sioux Falls Country Club
Hosted by: Baird's, Kimberly Erkonen & William Perry to learn from top AI & Fraud Prevention experts:

Jon Waldman, President & Co-founder, SBS CyberSecurity/SBS Institute
Jon Waldman is a co-founder and President of SBS CyberSecurity and the SBS Institute. Over the past 20 years, Jon has helped hundreds of organizations identify and understand cybersecurity risks to allow them to make better and more informed business decisions. Jon maintains his CISA, CRISC, and CDPSE certifications. Along with being an instructor for SBS Institute courses, Jon frequently speaks on cybersecurity topics at a variety of events & trainings across the country.

Lisa North, Vice President & ID Theft Protection Consultant, Baird
Lisa North is Vice President of Baird’s Cash Management and Identity Theft Programs. She joined Baird in 1995 and holds FINRA Series 7 and 63 licenses. Lisa earned her bachelor’s degree cum laude from Upper Iowa University and had the opportunity to complete an internship with Walt Disney World in Florida.

Clint Parsons, Director of Strategy & Information, SEAM
With a background in managed services and IT infrastructure, Clint Parsons works with organizations to navigate IT asset disposition (ITAD) challenges through secure data destruction, regulatory compliance support, and asset value recovery strategies. His industry experience gives him a practical understanding of the security, operational, and compliance risks businesses face when retiring technology.
Robert W. Baird & Co. Incorporated does not have any formal relationships or arrangements with any of the external resources listed herein and does not endorse the products or services offered by these individuals or their firms.
Date and Time
Tue, Apr 21, 2026
3:30p - 6:00p CST